Google Analytics 4

Which visitors buy. Not just which ones show up.

Connect GA4 and see sessions, conversions, and conversion rates by traffic source. Organic search, paid ads, direct, referral, email, and social, all ranked by how many visitors actually become customers.

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What It Connects

ProphetVision connects to your GA4 property via OAuth. Once authorized, it pulls daily traffic data: sessions by channel group, source, medium, and campaign. This data syncs automatically every day, giving you a complete picture of where your visitors come from and which sources produce buyers.

What You Unlock

Conversion Rate by Traffic Source

The metric that separates useful traffic from vanity traffic. See which sources send visitors who actually purchase, not just visitors who browse.

Channel Performance Trends

Track sessions, conversions, and conversion rate over time for every traffic channel: Organic Search, Paid Search, Direct, Referral, Social, Email, Display, and Affiliate.

Source vs. Channel Grouping

Toggle between granular sources (google, facebook, klaviyo) and broader channel groups (Organic, Paid, Email). Different questions need different lenses.

Organic and AI Search Visibility

See how many visitors find you through Google, and track trends as AI search engines (ChatGPT, Perplexity) begin to appear in your traffic data.

Traffic in Context

GA4 data appears alongside your Shopify revenue and ad spend data. A traffic source with high sessions but low conversion rate is immediately obvious when sessions and purchases sit in the same view.

Dashboard Integration

Organic and AI search traffic cards appear on your main Dashboard when GA4 is connected, giving you daily visibility into search-driven discovery.

How It Works

  1. 1

    Authorize

    Click 'Connect Google Analytics' on the Integrations page. You'll be redirected to Google to authorize ProphetVision.

  2. 2

    Select Property

    Select the GA4 property tied to your Shopify store from the dropdown.

  3. 3

    Auto-Sync

    ProphetVision syncs your traffic data. Sessions, sources, and conversion metrics appear in Traffic Source Analysis within hours.

Features Powered by This Integration

Traffic Source Analysis

Sessions, conversions, and conversion rate by source, with trends over time.

Dashboard

Organic and AI search traffic cards show daily search-driven visits.

Marketing Acquisition

Traffic source data adds context to ad spend and revenue attribution.

Frequently Asked Questions

Do I need GA4 for ProphetVision to work?

No. ProphetVision works fully with just Shopify connected. GA4 adds traffic source analysis on top of your existing profitability analytics. If you don’t use Google Analytics, everything else still works.

Which GA4 property should I connect?

The one tracking your Shopify store's website. If you have multiple GA4 properties, select the one that receives traffic data from your store's domain.

Does ProphetVision use Google Analytics for attribution?

ProphetVision reads the source, medium, and channel data that GA4 collects. It does not modify GA4's attribution model or apply its own. What GA4 reports as the traffic source is what ProphetVision displays.

Ready to see your real profit picture?

Connect GA4 and see which traffic sources actually convert to profitable customers.

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